Hannah Westaway is a travel advisor and brand strategist with more than two decades of experience at the highest levels of hospitality, private members' clubs, and luxury lifestyle. Having operated at the centre of the luxury industry, not as an observer, but as a senior executive and decision-maker, she brings a rare depth of insider knowledge to every project she undertakes.

​

Hannah has worked with clients across every stage of their business journey, from early-stage concept development and investment strategy through to launch, growth, and repositioning, with a particular specialism in understanding the nuanced needs of ultra-high-net-worth individuals.

​

Her expertise spans private travel, exclusive partnerships, commercial strategy, sales, marketing and PR, CRM, client relations, and the craft of truly bespoke experiences, and includes senior executive roles with some of the world’s most prestigious names: Harvey Nichols, Zuma, The House of KOKO, The Twenty-Two, The Arts Club, Knightsbridge Circle, and Discovery Land Company.

​

Defined by exceptional leadership, creative innovation, and an expansive global network, Hannah does not simply advise on luxury. She has spent a career defining it.

Hannah Westaway
Founder